Job Description
We are looking for a highly motivated and data-driven SEO Associates to join our digital marketing team. The ideal candidate will be responsible for implementing SEO strategies that help improve organic visibility, drive quality traffic, and enhance overall search engine rankings.
Responsibilities
- Link Building: Acquire high-quality back-links through regular free back links, guest posts, outreach, and partnerships with authoritative websites.
- Back-link Quality: Focus on obtaining links with strong domain authority, Traffic, domain age, relevance, and the appropriate link type.
- Back-link Opportunities: Use SEO tools (e.g., Ahrefs, SEMrush) and advanced search strings to find new, authoritative back-link opportunities.
- Social Media: Engage on platforms such as Reddit, LinkedIn, Twitter, TikTok, and Instagram to increase brand visibility.
- Content Marketing: Create SEO-optimized content (blogs, articles, videos) to boost brand awareness and generate shares.
- Influencer \ Blogger Outreach: Build relationships with influencers and bloggers to acquire editorial backlinks.
- Competitor Analysis: Identify competitors\#39; link-building strategies to uncover new back-link opportunities.
- Press Releases: Leverage PR campaigns and platforms to gain media backlinks and drive traffic.
- Local SEO: Focus on local link-building through directories, local listing, influencers, and local media outlets.
- Community Engagement: Participate in forums and Q\A platforms like Quora and Reddit to establish authority and acquire backlinks.
- Content Syndication: Distribute content on platforms such as Medium and LinkedIn to generate backlinks.
- Brand Mentions: Monitor brand mentions and request backlinks from sites that mention your brand but don’t link.
- Broken Link Building: Find and replace broken links on authoritative sites with your own content.
- Video Marketing: Publish videos and other multimedia content on platforms like YouTube, including backlinks in descriptions.
- Podcasts \ Webinars: Participate in podcasts or webinars, with backlinks included in show notes.
- Link Reclamation: Monitor and reclaim lost backlinks using SEO tools (e.g., Ahrefs).
- On-Page SEO Knowledge: Includes keyword research, meta optimization, content optimization, internal linking strategy, and content audits.
- Technical SEO Knowledge: Includes site speed optimization, mobile optimization, crawlability, schema markup, technical audits, and XML sitemap/robots.txt management.
Required Qualification & Skills
- Stay updated with Google algorithm changes.
- Excellent communication and writing skills.
- Strong analytical and problem-solving skills.
- Proficiency in SEO tools.
- Ability to adapt to changing priorities and deadlines.
- Education: Any graduate.